Number of the records: 1  

Marketing for hospitality and tourism

  1. Title Marketing for hospitality and tourism
    Author infoPhilip Kotler, John T. Bowen, James C. Makens
    Author Kotler Philip
    Co-authors Bowen John T.
    Makens James C.
    Issue dataUpper Saddle River : Pearson/Prentice Hall , 2006. - 932 s.
    Issue4th ed. , Pearson International Edition
    ISBN0-13-201773-3
    Document kindtextbooks
    LanguageEnglish
    Country of EditionUnited States of America
    systematics 339.138 - Marketing
    Keywords marketing * pohostinstvo * ruch cestovný * turistika * stratégia marketingová * manažment * marketing priamy * internet
    DatabaseBOOKS
    Copy count3, currently available 3, at library only 0
    Call number848405-848407

    Call numberLocationSublocationInfo
    848405SEKSklad knižničného fonduavailaible
    848406SEKSklad knižničného fonduavailaible
    848407SEKSklad knižničného fonduavailaible

Number of the records: 1  

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