Number of the records: 1
Promotion and Marketing Communications
Title Promotion and Marketing Communications Author info edited by Umut Ayman and Anil Kemal Kaya Another authors Ayman Umut (Editor) Kaya Anil Kemal (Editor) Issue data London : IntechOpen , 2020. - 193 s. Issue 1st Edition ISBN 978-1-83880-227-1 (print) , 978-1-83880-228-8 (online) , 978-1-78984-699-7 (eBook) Document kind miscellanea Language English Country of Edition Great Britain systematics 659 - Propagácia. Reklama. Informácie o výrobkoch a výrobnej činnosti. Public relations Keywords propagácia * komunikácia marketingová * segmentácia trhu * správanie spotrebiteľa * psychológia * marketing * marketing elektronický * imidž Database BOOKS Copy count 3, currently available 0, at library only 3 Call number 907322-907324
book
Call number Location Sublocation Info 907322 FPM Knižnica Fakulty podnikového manažmentu In-Library Use Only 907323 FPM Knižnica Fakulty podnikového manažmentu In-Library Use Only 907324 FPM Knižnica Fakulty podnikového manažmentu In-Library Use Only
Number of the records: 1