Number of the records: 1  

Principles of Marketing

  1. Title Principles of Marketing
    Author infoPhilip Kotler, Gary Armstrong, Sridhar Balasubramanian
    Author Kotler Philip
    Co-authors Armstrong Gary
    Balasubramanian Sridhar
    Issue dataHarlow : Pearson , 2024. - 768 s.
    Issue19th Edition, Global Edition
    ISBN978-1-292-44936-4 , 1-292-44936-5
    Document kindtextbooks
    LanguageEnglish
    Country of EditionGreat Britain
    systematics 339.138 - Marketing
    Keywords marketing * marketing mix * stratégia marketingová * plán marketingový * marketing udržateľný
    DatabaseBOOKS
    Copy count1, currently available 0, at library only 1
    Call number929516

    Call numberLocationSublocationInfo
    929516SEKVšeobecná študovňaIn-Library Use Only

Number of the records: 1  

  This site uses cookies to make them easier to browse. Learn more about how we use cookies.