Number of the records: 1  

Marketing Research

  1. Title Marketing Research : Private and Public Sector Decisions
    Author infoDavid A. Aaker, George S. Day
    Author Aaker David A.
    Co-authors Day George S.
    Issue dataNew York : John Wiley and Sons , 1980. - 628 s.
    Issue1. ed.
    Edition Wiley Series in Marketing
    ISBN0-471-00059-0
    Document kindtextbooks
    LanguageEnglish
    Country of EditionUnited States of America
    systematics 339.138 - Marketing
    Keywords marketing * výskum * rozhodovanie * sektor súkromný * sektor štátny * informácie * analýzy * dáta * analýza regresná * analýza trhu * prognózovanie
    DatabaseBOOKS
    Copy count1, currently available 1, at library only 0
    Call number743220

    Call numberLocationSublocationInfo
    743220SEKSklad knižničného fonduavailaible

Number of the records: 1  

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