1. Strategies for e-business
| Title | Strategies for e-business : creating value through electronic and mobile commerce : concepts and cases |
|---|---|
| Author info | Tawfik Jelassi, Albrecht Enders |
| Author | Jelassi Tawfik |
| Co-authors | Enders Albrecht |
| Issue data | Harlow : FT Prentice Hall/Pearson Education , 2008. - 626 s. |
| Issue | 2nd ed. |
| ISBN | 978-0-273-71028-8 |
| Document kind | monographs |
| Language | English |
| Country of Edition | Great Britain |
| systematics | 65.011.1 - Politika podnikania. Podniková stratégia |
| Keywords | obchod elektronický * vývoj * prostredie ekonomické * priemysel * segmentácia trhu * stratégia podnikateľská * štúdie prípadové * analýzy |
| Database | BOOKS |
| Copy count | 2, currently available 1, at library only 1 |
| Call number | 845348, 845628 |