1. The fundamentals of business to business sales and marketing
Title | The fundamentals of business to business sales and marketing |
---|---|
Author info | John M. Coe |
Author | Coe John M. |
Issue data | New York : McGraw-Hill , 2004. - xiii, 240 s. |
ISBN | 978-0-07-140879-0 , 0-07-140879-7 |
Document kind | monographs |
Language | English |
Country of Edition | United States of America |
systematics | 658.8 - Odbytové hospodárstvo. Predaj. Odbyt |
Keywords | podnikanie * predaj * marketing * marketing manažment * manažment * zákazníci * produktivita * trh |
Database | BOOKS |
Copy count | 1, currently available 0, at library only 1 |
Call number | 839164 |