1. Principles of Marketing
Title | Principles of Marketing |
---|---|
Author info | Harold H. Maynard, Walter C. Weidler, Theodore N. Beckman |
Author | Maynard Harold H. |
Co-authors | Weidler Walter C. |
Beckman Theodore N. | |
Issue data | New York : Ronald Press Co. , 1932. - 790 s. |
Issue | 1. ed. |
Document kind | monographs |
Language | English |
Country of Edition | United States of America |
systematics | 339.138 - Marketing |
Keywords | marketing * predaj * spotrebitelia * zákazníci * maloobchod * veľkoobchod * trh * kúpa * skladovanie * financovanie * riziko * efektívnosť |
Database | BOOKS |
Copy count | 1, currently available 1, at library only 0 |
Call number | 698133 |