1. Marketing pro firmu v krizi
| Title | Marketing pro firmu v krizi |
|---|---|
| Author info | Ivan Bureš |
| Author | Bureš Ivan |
| Issue data | Praha : Management Press , 1995. - 143 s. |
| Issue | 1. vyd. |
| ISBN | 80-85603-89-6 |
| Document kind | monographs |
| Language | Czech |
| Country of Edition | Czech Republic |
| systematics | 339.138 - Marketing |
| Keywords | marketing * manažment * kríza * podnik * výkazy účtovné * plán podnikový * predaj * stratégia podniková |
| Database | BOOKS |
| Copy count | 4, currently available 3, at library only 1 |
| Call number | 719952, 719953, 723330, 723331 |