Number of the records: 1
Competitive Marketing
Title Competitive Marketing : A Strategic Approach Author info John O'shaughnessy Author O'shaughnessy John Issue data London : Routledge , 1988. - 460 s. Issue 2. ed. ISBN 0-415-08429-6 Document kind monographs Language English Country of Edition Great Britain systematics 339.138 - Marketing Keywords marketing * manažment * plánovanie * konkurencia * inteligencia * marketing mix * stratégia podniková * vývoj výrobku * predaj * reklama * distribúcia * organizácia Database BOOKS Copy count 1, currently available 1, at library only 0 Call number 695710
book
Call number Location Sublocation Info 695710 SEK Sklad knižničného fondu availaible
Number of the records: 1